4.9%
Lowest-represented role
Technical writers
Source: BLS CPS Table 11, 2025 annual avg
14.1%
Average Latino share
across 23 occupations
vs. 18.7% U.S. Latino workforce share
83%
Occupations below the
18.7% workforce benchmark
19 of 23 occupations tracked
38.3%
Highest-represented role
Industrial truck and tractor operators
Source: BLS CPS Table 11, 2025 annual avg
Journalists and reporters: 6.1% Latino, producing content for a nation where Latinos are 19% of the population, $3.4T in purchasing power, and the primary demographic driving population growth in 30 of 50 states.
All Occupations, Sorted by Latino Representation (lowest first)
Occupation Latino % · green line = 18.7% workforce benchmark Gap vs. benchmark Total employed Source
Technical writers
4.9%
-13.8pp 54K BLS CPS Table 11, 2025 annual avg
Directors, religious activities and education
5.2%
-13.5pp 82K BLS CPS Table 11, 2025 annual avg
News analysts, reporters, and journalists
6.1%
-12.6pp 86K BLS CPS Table 11, 2025 annual avg
Writers and authors
7.0%
-11.7pp 234K BLS CPS Table 11, 2025 annual avg
Editors
7.7%
-11.0pp 113K BLS CPS Table 11, 2025 annual avg
Music directors and composers
8.5%
-10.2pp 58K BLS CPS Table 11, 2025 annual avg
Television, video, and film camera operators and editors
9.9%
-8.8pp 129K BLS CPS Table 11, 2025 annual avg
Title examiners, abstractors, and searchers
10.9%
-7.8pp 96K BLS CPS Table 11, 2025 annual avg
Graphic designers
13.2%
-5.5pp 285K BLS CPS Table 11, 2025 annual avg
Arts, design, entertainment, sports, and media occupations
13.6%
-5.1pp 3,504K BLS CPS Table 11, 2025 annual avg
Artists and related workers
14.4%
-4.3pp 302K BLS CPS Table 11, 2025 annual avg
Public relations specialists
14.5%
-4.2pp 135K BLS CPS Table 11, 2025 annual avg
Producers and directors
14.8%
-3.9pp 216K BLS CPS Table 11, 2025 annual avg
Musicians and singers
14.8%
-3.9pp 167K BLS CPS Table 11, 2025 annual avg
Photographers
15.1%
-3.6pp 216K BLS CPS Table 11, 2025 annual avg
Entertainment and recreation managers
16.3%
-2.4pp 65K BLS CPS Table 11, 2025 annual avg
Agents and business managers of artists, performers, and athletes
16.4%
-2.3pp 60K BLS CPS Table 11, 2025 annual avg
Industrial and refractory machinery mechanics
16.6%
-2.1pp 329K BLS CPS Table 11, 2025 annual avg
Chiropractors
16.8%
-1.9pp 66K BLS CPS Table 11, 2025 annual avg
Other entertainment attendants and related workers
19.2%
+0.5pp 224K BLS CPS Table 11, 2025 annual avg
Broadcast, sound, and lighting technicians
19.7%
+1.0pp 121K BLS CPS Table 11, 2025 annual avg
Radio and telecommunications equipment installers and repairers
21.5%
+2.8pp 140K BLS CPS Table 11, 2025 annual avg
Industrial truck and tractor operators
38.3%
+19.6pp 640K BLS CPS Table 11, 2025 annual avg

Benchmark: 18.7% = U.S. Latino share of civilian labor force (BLS CPS 2025 annual average). California benchmark: 40.3% (CA Latino population share, 2020 Census). The green vertical line in each bar marks the 18.7% national workforce benchmark.

Your part in Media / Creative
Latino communities are covered far more often than they get to author the coverage. Your part: be counted, tell the story straight, and bring more Latino reporters and editors into the newsroom.
See your field's number and be counted →
See how this connects to the full story, across all industries, over time.
See the full data story →

Data & Methodology

Occupation data: U.S. Bureau of Labor Statistics, Current Population Survey (CPS) Table 11, 2025 annual average. "Latino" = "Hispanic or Latino" per BLS CPS coding. All figures are annual averages of monthly survey estimates; small occupations (<50,000 workers) have higher margin of error.

Silicon Valley Technology figures sourced from cirlabs / Reveal News EEO-1 analysis of large tech employers, 2016 (most recent public EEO-1 release with race × job category × company detail). Internal job classifications differ from BLS CPS categories.

Gap = Latino % − 18.7% U.S. Latino workforce benchmark (BLS CPS 2025). Negative gap = underrepresented relative to workforce share. All data public domain. Script and source: github.com/turnerll/ligazon.